SEO Consulting Tailored to Your Business
Independent SEO consultancy focused on increasing your search visibility, attracting qualified leads and supporting long-term business growth.
Why Work with an Independent SEO Consultant?
Get the SEO expertise your business needs, without committing to a full-service agency. Work directly with your consultant, choose the support that suits your business and stay involved in the decisions that matter.
Direct Expert Support
Work directly with me, from the initial analysis to strategy, recommendations and agreed SEO improvements.
No Fixed Playbook
Get help with a specific challenge or ongoing SEO work, shaped around what your business actually needs.
More Value From Your Budget.
Invest in focused SEO expertise without paying for a larger agency structure you may not need.
Stay in Control
Know what we're working on, why it matters and where your SEO investment is going.
Independent consultant vs. SEO agency
| What matters | Search Orchard | SEO agency |
|---|---|---|
| Expertise | Direct specialist | Shared team |
| Value for money | Focused expertise | Agency overheads |
| Communication | Direct & personal | Often intermediated |
| Flexibility | Tailored to your needs | Often package-based |
| Accountability | One clear owner | Multiple handoffs |
Direct expertise. Less overhead. More value for your SEO budget.
What SEO Consulting Covers
From strategy and technical SEO to content, link building and AI search, get the expertise your website needs to grow.
- Strategy01
SEO Strategy & 1:1 Consulting
Bring your SEO challenges to the table. We'll work through the data, identify what matters most and set clear priorities for your next steps.
- Audit02
In-Depth SEO Audits
A thorough look at what's holding your website back, from technical issues and content gaps to missed ranking opportunities. Clear findings, practical fixes.
- Technical03
Technical SEO
Crawling, indexing, site speed, structured data and internal linking. The technical work that helps search engines access and understand your website.
- Research04
Keyword Research & Search Intent
What are your customers searching for, and where are your competitors winning? Find valuable keywords, relevant topics and opportunities worth targeting.
- On-Page05
Content & On-Page SEO
From product pages to service pages and landing pages, make your content more relevant to search intent and better at turning visitors into enquiries.
- Off-Page06
Off-Page SEO & Link Building
Relevant backlinks, competitor link analysis and authority-building opportunities. Strengthen your website's credibility beyond your own domain.
- Migration07
Website Migrations & Redesigns
Planning a redesign, CMS migration or major website change? Protect your existing rankings and organic traffic with proper SEO planning, redirects and launch checks.
- AI Search08
AI Search Visibility
Improve your brand's visibility, mentions and citations across ChatGPT, Perplexity and Google's AI search features.
More on AI Search Visibility
Also available as separate services:SEO AuditsInternational SEOLocal SEO
What's Included in Your SEO Consultancy
SEO Reports & Work Summaries
Monthly reports covering search performance, completed work and next steps.
Regular Consultation Meetings
Scheduled discussions to review progress, answer questions and agree on priorities.
Hands-on SEO Implementation
Technical fixes, page optimisation and content work within the agreed scope.
Written Research & Recommendations
Keyword research, website findings and documented recommendations you can keep.
On-site Visits When Needed
In-person meetings to understand your business, products and operations where useful.
Who I Work Best With
I work with businesses that want SEO to play a bigger role in attracting customers, generating enquiries and supporting growth. My focus is on practical SEO work shaped around each business and its market.
B2B Manufacturers & Exporters
B2BIndustrial manufacturers, equipment suppliers and export-focused businesses looking to reach professional buyers in domestic and international markets.
Growing SMEs
SMEsAmbitious SMEs looking to reach new markets, win more customers and turn organic search into a reliable growth channel.
Hospitality & Service Businesses
HospitalityHotels, restaurants, wineries, wedding venues and other service businesses that depend on being found when customers research, compare and book.
E-commerce & Online Brands
E-commerceOnline retailers looking to improve product and category visibility, reach buyers in new markets and increase relevant organic traffic.
My Approach
Five stages of one working cycle. Each review sets the priorities for the next round of work.
Business & Market Discovery
I start by understanding your business, customers and goals. We look at your products or services, target markets, buying journey and commercial priorities before defining the SEO objectives.
Website & Technical Assessment
I examine organic search performance, crawling, indexing and site architecture. Depending on the website, this may include canonical tags, redirect chains, server logs and page-level Core Web Vitals.
Search Research & SEO Strategy
Keyword intent, competitor rankings, content gaps and backlink profiles inform the strategy. I prioritise opportunities by commercial relevance, competitive difficulty and the resources required to pursue them.
SEO Implementation
I put the agreed strategy into practice through technical improvements, website structure, content optimisation and relevant authority building. The work is determined by the site's priorities, not a fixed task quota.
Performance Review & Refinement
I track rankings, organic traffic and available conversion data to assess progress. Results inform the next priorities, with the strategy reviewed as search behaviour, competition and business needs change.
SEO Consulting FAQs
How much do SEO consulting services cost?
Ongoing SEO consulting starts at €1,490 a month, excluding VAT. The fee is higher for larger websites, several markets or more hands-on work, and you'll receive a proposal with the scope and fee before we begin. The first three months are agreed upfront; after that, it runs month to month and you can stop with 30 days' notice. You can see all my prices on the Pricing page.
How long does SEO take to show results?
It depends on your website's starting position, competition and the changes being made. Some technical improvements may become measurable within weeks. Competitive keywords and sustained growth in enquiries or sales often take several months. No consultant can guarantee a specific ranking or deadline.
Do I need a one-off SEO project or ongoing consultancy?
A one-off project can be suitable for a defined problem, such as a website migration or a specific technical issue. Ongoing consultancy is more appropriate when you need continued research, implementation and optimisation across your website. I'll recommend a scope based on the work required, rather than a fixed package of monthly tasks.
Will you implement the SEO work or just provide advice?
I provide both strategy and hands-on implementation. Depending on the agreed scope, I can make technical SEO changes, improve website structure, optimise existing pages and develop content. Any access requirements or implementation limitations are discussed before work begins.
How do you measure the success of an SEO campaign?
I review organic search visibility, relevant traffic, keyword and page performance, alongside enquiries or sales where conversion tracking is available. Reports also identify the SEO work completed, changes observed and priorities for the next period. Rankings alone are not a sufficient measure of business performance.
Can you take over SEO from my current provider?
Yes. I'll review the existing SEO work, current performance, outstanding technical issues and any ongoing commitments before recommending what to retain or change. The aim is to build on useful work already completed, rather than automatically starting again. Access to your website, analytics and previous SEO documentation helps with the transition.
Do I need an SEO audit before hiring an SEO consultant?
Not necessarily. An initial review is part of understanding your website and defining the work required. A comprehensive SEO audit is a separate service and may be useful when technical problems are extensive or the causes of poor performance are unclear. You don't need to purchase one automatically before starting consultancy. If you've had an SEO audit from me in the last 30 days, I'll deduct the full cost from your monthly fees.
Not sure what your SEO needs next?
Tell me a little about your website and what you're trying to achieve. 30 minutes, no pitch, just a direct conversation.
Please select a day and time
You're booked